Strategy. Design. Marketing.
Float Lifestyle is a boutique Cape Town creative studio building elevated brands. From visual identity and custom illustration to Shopify websites, social media marketing, and activations that get noticed.
Minimum engagement starts from R10,000.
Where Vision Gets a Pulse
We don’t just “do design.” We build brands people remember, content that earns attention, and moments that create buzz. Professional, yes. But never boring.
Who We Are
A boutique studio with big energy.
Float Lifestyle is a team of creative brains and strategic nerds who love a clear plan, a strong aesthetic, and results you can actually feel. We’re based in Cape Town and work with brands locally and internationally. The kind of clients who want to show up properly and aren’t interested in cookie-cutter anything.
What We Do
Your ideas, our playground.
Whether you’re building from scratch or levelling up what you’ve already started, we offer structured services with clear deliverables, so there’s no confusion, no scope creep, and no “wait, I thought this was included?”
What We Do
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Brand Strategy & Positioning
Clarity first: messaging direction, visual direction, and a roadmap you can actually follow.
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Branding & Visual Identity
Logos, brand systems, and toolkits designed for consistency across every touchpoint.
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Illustration-Led Branding
Custom hand-drawn, painted, or digital illustration built into your identity. Ownable brand assets with exclusive usage rights.
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Shopify Website Design
Beautiful, conversion-focused websites that feel like your brand & not a template.
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Social Media Management (Retainers)
Tiered packages with defined platforms, post volumes, and engagement rules. No guessing games.
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Activations & Event Marketing
Concepts brought to life through creative direction, styling, supplier coordination, and content planning.
Our Signature
Illustration-led branding that can’t be copied.
Want a brand that’s instantly recognisable? This is your lane.
We create custom illustration systems (hand-drawn, painted, or digital) that become part of your identity. Used across packaging, websites, socials, and campaigns. It’s the difference between “nice” and “iconic.”
Events & Event Stationary
Events, activations & event stationery
From brand activations to beautifully coordinated event stationery, we design the details that make people stop, look, and remember. For event companies, we also offer monthly design retainers built for fast-moving teams.
How We Work
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Step 1 : Discovery
We start with a discovery call to confirm fit, scope, timelines, and goals.
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Step 2 : Direction
We define the creative direction and deliverables (no grey areas).
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Step 3 : Create
Work is delivered in clear phases: strategy, design, build, rollout.
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Step 4 : Refine
Structured feedback rounds so decisions get made without endless back-and-forth.
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Step 5 : Launch
Final files, handover, and a clear next-step plan.
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Small line:
Clear scopes. Clean timelines. Premium output.
Why Float Lifestyle
- Strategy behind the aesthetic (so the work has direction)
- Premium design standards across every deliverable
- Signature illustration capability in-house
- Clean systems and clear checklists
- A calm process, not chaos
Our Digits, Your Move
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Contacts
Owner & Creative Director
Robyn@floatlifestyle.com
(+27) 82 2212 598
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Location
Table View, Cape Town
South Africa
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Feel free to make an appointment to meet up in person us during normal business hours.
Meetings by appointment only.
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Hours
Monday to Friday: 08:00 - 17:00
Saturday & Sunday: Closed
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Weekends are for resting, family, fun & our events!
Please note we do not take meetings over weekends.